Puuro Nordic Oats
What are Nordic Oats?
Our oats are a dry oat mix fortified with Nordic wild berries, hemp seed protein, and flaxseeds. They're higher in protein and fiber than most oats on the market, and low in sugar.
Are Puuro Nordic Oats ready-to-eat?
No, but just minimal prep is needed. Combine the oats with your favorite milk and let thicken in the fridge for at least 3 hours, preferably overnight. Or cook a delicious bowl of hot oatmeal.
Do I eat the oats hot or cold?
Our oat mixes taste great both hot and cold. When enjoyed cold as overnight oats, the flavors are more intense. When prepared hot, the flavor is milder and more subtle.
What is the nutritional profile?
Check out our ingredients and nutritional profile on our Shop-page. The ingredients and nutrition are listed in the product photos and within the description. But in short, each oat flavor contains 8-10g protein, 7g fiber and 6-7g sugars that come from dates and berries.
Why are you more expensive than other brands?
We use only organic ingredients and flavor our oats with real berries and fruit — never with sugar, "natural flavors," or artificial additives. Each generous portion is packed with fiber and protein to keep you full and energized.
Our oats are handcrafted in small batches to ensure freshness and quality. As a small business, we also buy ingredients in lower volumes, which means higher costs for us.
What is the shelf-life?
Our oats stay fresh for 6 months unopened from the manufacturing date (we make fresh batches every 2 weeks!). For the best flavor and texture, we recommend enjoying them within about 1 month of opening. Store sealed in a dry and cool place (like a pantry!)
Puuro Nordic Oat & Berry Fiber
What is Puuro Nordic Oat & Berry Fiber?
Puuro’s Nordic Oat & Berry Fiber Powder is a flavor-forward, whole-food
alternative to fiber supplements—made with oat fiber, flaxseeds, and Nordic
berries.
With 6g of fiber, heart-healthy omega-3s, and vitamin C, it’s designed
for people seeking convenient ways to stay full longer, support gut health, and eat more fiber—without compromising on real ingredients or taste.
We went for flavor first and fiber second.
Can I mix it with water?
Unlike fiber supplements, we don’t recommend mixing our fiber powder with just water — it’s made with real, whole food ingredients and won’t dissolve like a supplement. Instead, think of it as a delicious fiber boost designed to enhance your meals!
Stir it into yogurt, oatmeal, smoothies, protein shakes, pancake batter, overnight oats, chia pudding, and more. It’s food, not a supplement — and way more enjoyable that way!
Can I mix Puuro Fiber with Puuro Oats?
What a great idea for an extra boost of fiber and flavor, meaning, yes :)! Just make sure you have a lot of water to keep all that fiber moving!
How do I use Puuro Fiber?
Just stir 1–2 tablespoons into yogurt, oatmeal, smoothies, protein shakes, pancake batter, overnight oats, chia pudding — you name it! It’s as easy as that. No soaking or cooking needed.
How much fiber is in Puuro Fiber?
Each serving of our fiber powder provides 6g of fiber — approximately 1g of soluble fiber and 5g of insoluble fiber. Both types are important for supporting digestive health and keeping things moving!
How is Puuro Fiber different from just eating flax seeds?
Flax seeds are great — we use them too. They contain lots of heart healthy omega-3s! But 2 tablespoons of flax provide only 3–4g of fiber, while Puuro Fiber delivers 6g per serving. Plus, fiber diversity matters just as much as quantity. For optimal gut health, research suggests eating 30+ different plants per week — and Puuro Fiber helps you get there with fiber from 5 different whole food sources.
And let’s be honest: eating plain flax isn’t exactly exciting. Puuro Fiber is designed to boost your gut and your taste buds with real Nordic berries and fruit — no sugar or artificial flavors needed.
What makes Puuro Fiber different from fiber supplements?
Puuro’s Nordic Oat & Berry Fiber Powder is a flavor-forward, whole-food alternative to fiber supplements — made with oat fiber, flaxseeds, and real Nordic berries. Each serving delivers 6g of fiber, heart-healthy omega-3s, and vitamin C.
Unlike most fiber supplements, which typically contain just one isolated source of fiber and no additional nutrients, Puuro provides fiber from multiple whole food sources. Research shows that getting fiber from real food is more effective for gut health — and much more enjoyable!
Puuro blends seamlessly into your daily routine — stir it into yogurt, oatmeal, smoothies, or pancake batter to boost your fiber, vitamins, omega-3s, and enjoy a burst of juicy berry flavor, texture, and vibrant color.
What is the shelf-life?
Our fiber powder stays fresh for 8 months unopened from the manufacturing date (we make fresh batches every 4 weeks!). For the best flavor and freshness, we recommend enjoying the powder within about 1.5 months of opening. Store sealed in a dry and cool place (like a pantry!)
What is the nutritional profile?
Check out our ingredients and nutritional profile in detail on our Shop-page. The ingredients and nutrition are listed in the product photos and within the description.
Each serving of our Oat & Berry Fiber contain 6g fiber, 440 mg omega-3s and 20% of your daily vitamin C intake.
Ingredients & Ethics
Are Puuro products gluten-free?
We use certified organic and gluten-free oats and oat fiber, and all other ingredients in Puuro are naturally gluten-free. However, our products are made in a facility that also processes other grains containing gluten.
While we take precautions to avoid cross-contamination, we do not recommend Puuro for those with celiac disease. If you have a gluten sensitivity, please consult your healthcare provider.
Are Puuro products glyphosate-free?
Yes! We source our oats from a supplier that strictly prohibits the use of pesticides — including glyphosate — on their farms. They also conduct regular testing to ensure their oats remain clean and safe. We're committed to using ingredients you can feel good about eating.
Are Puuro products plant-based & vegan?
Yes! All of our products are 100% vegan and plant-based — they contain no dairy or animal-derived ingredients. However, please note that they are made in a facility that also processes dairy. While we follow strict cleaning protocols, those with severe allergies should use their best judgment.
Are Puuro products organic?
While we are not certified organic, about 95% of the ingredients we use are certified organic. The few exceptions include our wild-grown lingonberries (harvested from clean Nordic forests), sea salt, vanilla, and cinnamon. We always prioritize clean, high-quality ingredients — whether they’re certified organic or naturally grown in the wild.
Are Puuro products nut-free?
All of our core products are nut-free. However, some seasonal flavors may contain nuts, so we always recommend checking the ingredient list before purchasing. Please note that our products are made in a facility that also processes nuts. While we follow strict cleaning procedures, those with severe allergies should use caution.
Where do your ingredients come from?
We carefully source our ingredients from trusted growers and suppliers. Our dried berries and berry powders come from the clean forests of Finland and Sweden. We use certified gluten-free oats from Canada and the U.S., U.S.-grown flaxseeds, and hemp protein made from American-grown hemp seeds.
We’re committed to using high-quality, traceable ingredients that support both flavor and function.
MISC
Where are Puuro products made?
We handcraft everything in San Mateo, California. Our HQ is in Oakland, California but we are rooted in Finland.
Where can I find Puuro in stores?
We’re still a small (but growing!) brand, and you can currently find Puuro at both Good Earth Natural Foods locations in Northern California. If you'd love to see Puuro in your local grocery store, the best way to help is by requesting it in-store — customer requests really do make a difference! And of course, you can always order directly from our website.
Why is fiber important?
Fiber supports a healthy gut, keeps things moving, helps balance blood sugar, and keeps you feeling full longer. It’s essential for overall digestive health and long-term wellness. We have a blog post that dives deeper into this topic, you can find it here.
How much fiber do I need a day?
Most adult women should aim for at least 25–30 grams of fiber per day, and men should aim for 38g — but the average American only gets around 10–15g. Puuro makes it easier (and tastier) to close that gap!